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The Leadership App

Friday, March 5th, 2010

This week from The Backbone Institute:

The Leadership App

We will soon begin work in Brunei.

Is a leader the same in all parts of the world?

We are betting the answer is “yes.”

Our other work:

NYC – transform public schools with Mayor Bloomberg.

Texas – charter schools – bolder leadership essential to build new schools that give students the ability to learn skills they need for the 21st century.

IB Schools growing – kids need broader education, building on basics. Students living in expanded global world. Must learn to deal with other cultures and recognize opportunities.

From a leadership standpoint, requires people to create a vision – what we believe the world will look like and what you need to be equipped with in order to thrive.

How to become the leader people are looking for?

Noel Tichy – professor at University of Michigan has written 13 books on leadership. His latest: “Judgment.” How to make judgment calls and see them through.

Leadership App – there are many, many upgrades!

Begin with fundamentals. 5 Skills from The Backbone Institute. How well do you think, decide, communicate, do what you say, and stay consistent?

A common theme? Yes, a very human one. People want to step up to leadership role. The challenge is developing confidence to step to the front, lead the way, attempt to create shared vision and a way to get there. This is scary, it feels risky.

People want to do the work and they’re afraid. Step out of comfort zone to do the work; riskiness sends them back. Inconsistency in behavior destroys credibility of leaders.

How to prepare for work in Brunei? Approach it as an open slate. See how they are reacting to what we are teaching. Gauge readiness to adopt and work with new ideas. Build relationships across cultures.

I will remind myself to breathe deep, work to respond not react, be curious, and take good notes!

These practices translate to anyone entering a new situation. The willingness to be curious, inquisitive, and open to discovery is a human app that deserves attention, work and purposeful energy.

I will try to use social media to send discoveries from Brunei. We will work to build bridge between cultures and develop leadership capacity around the globe.

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Why is Change in Schools so Difficult?

Friday, February 19th, 2010

This week from The Backbone Institute:

Why is Change in Schools so Difficult?

Thanks to John in NYC for his email. He wrote:

Would like to know more of your perspectives on schools and why you think improvement, growth, and change are so challenging in so many of them.

[Susan Marshall’s comments are editorial, based on experience with school systems. She is not a licensed educator.]

Curriculum outdated. Tend to change it using new ideas from Ph.D. studies, new classroom ideas, which get tested, then rolled out or shelved.

Similar to updating technology

Legacy systems, new software applications don’t “talk” well

Add lots more diversity in school systems

· Cultures

· Languages

How to teach? Native language or English?

What gets lost in translation?

Great debate re: America as melting pot

Change difficult because we don’t listen well when we believe we’re right

Discourse best when:

· Civil

· Creates new understanding, new ways of thinking

· Leads to shared vision

Inclusion – primary task of leadership

What needs to happen among faculty, school leaders to create environment where

· Kids are challenged to learn

· Feel safe to learn

Challenge: How to develop confidence to listen to alternative viewpoints, share knowledge and new ideas, engage in true collaboration?

Who to benchmark? Where to look for things that are working well?

· Tend to seek like entities

· Why not dissimilar others?

· Tend to isolate ourselves within our professions – creates bureaucracies

Brunei – create entirely new way of doing things

· New learning

· How is our instruction landing?

· What will happen as a result?

· Create spirit of inquiry and curiosity

Next time from The Backbone Institute: What has more apps than an iPhone?

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Leadership in Education

Friday, February 12th, 2010

This week from The Backbone Institute:

Leadership in Education

Last week we mentioned new work in Brunei. Similar to work we did in NYC when Mayor Bloomberg took over the schools.

Started a new Leadership Academy at Uplift charter schools in Dallas in January.

Will start another for a charter school system in South Texas in July.

What’s broken?

Not enough strong leaders to change old broken systems, bust up old bureaucracies.

Too many kids not getting the education they need.

Curriculum in many schools is dated. Trying to update it is similar to upgrading technology working with legacy systems and introducing new technologies and systems. They don’t talk well to each other.

Curriculum that is updated in bits and pieces doesn’t hang together. No integration.

Meanwhile, kids less disciplined.

Teachers = caretakers as much as educators.

What School Leaders Can Do

· Understand responsibilities. Kids watch adults!

· Make decisions, draw boundaries, be consistent, be respectful of each other.

· Manage conflict.

What Parents Can Do

· Get involved. Meet school leaders and teachers.

· Understand curriculum.

· Work hard with children – do not drop and run!

Looking for an opportunity to be a leader in community or schools?

Education needs leaders!

If you have interest, get involved.

Sign up, jump in, give us your best.

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A Call for Leaders

Friday, February 5th, 2010

This week from The Backbone Institute:

A Call for Leaders

Special announcement: Susan Marshall going to Brunei in March!

We need leaders!

Susan teaches an MBA Leadership class. The Brunei work is about leadership in school systems.

Some common notions/misunderstandings about Leadership – why people are reluctant to assume leadership role.

· It’s about making people happy. No. It’s about results.

· It takes special abilities. No. It takes purposeful action.

· It’s bigger than most people. It’s yours if you choose to develop yourself.

· Young people are not eager to pursue leadership roles.

o Too much time required – no life balance

o Don’t want the hassles

o Other ways to make a difference

It’s good to know what you want and what you are willing to do to get it.

The Backbone Institute weekly feature:

CALL UP YOUR CHARACTER!

You can be a leader!

Here’s how to prepare yourself: Remember competence builds confidence that enables you to take the risk of becoming a leader.

Learn the industry you’re in — healthcare, engineering, automotive, retail, hospitality, entertainment, manufacturing, etc.

Get to know your customers.

Learn about your competitors. Google alerts.

Stay current with technology.

Study people.

Watch who gets things done in your organization.

Pay attention to what engages and motivates people.

Watch what shuts people down.

Understand yourself. Know what you want. Jeff Immelt, CEO of GE: “Leadership is an intense journey within. It starts with a constituency of one.”

Know your strengths.

Ask for feedback.

Surround yourself with people who do what you don’t.

Keep a journal or log.

Watch leadership exchanges.

What works?

What doesn’t?

What can you learn?

Leadership is a contact sport! If you want to be a leader, go for it!

If not, be a good follower. Tell your leaders what you need. Speak up when things aren’t right.

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How To Ace the Interview

Friday, January 29th, 2010

How To Ace the Interview

At The Backbone Institute, we don’t want you to just do okay in your next interview, we want you to ace it!

TODAY’S ENVIRONMENT

· Hyper competitive – many people looking for work

· High level of candidate motivation

· Uneven level of interviewer skill

· Fuzzy job descriptions

· Sloppy communication processes

How to Prepare – Competence Builds Confidence!

1. Know your strengths – review past feedback and successes

2. Be ready to talk about accomplishments – they demonstrate your breadth and depth of experience

3. Think about lessons you’ve learned from good and bad experiences. How are you wiser?

4. Know your values – what can you support/go along with and where do you draw the line?

5. Know what you’re looking for now (expedience) and later (strategic)

6. Research the company and industry. We mention it last because if you’re not solid about yourself, it won’t matter who you’re talking to. When you are, understanding your potential employer is priority 1.

CALL UP YOUR CHARACTER!

The Backbone Institute encourages you to approach your next interview being strong, centered, and excited about what you bring. You’ve prepared well!

How to Interview

1. Be authentic. There’s only one you with the set of qualifications, experiences, viewpoints and desires you bring.

2. Listen to the question before you answer.

3. Answer honestly and from your experience. If you want to have a key leadership role in the company someday, say so. If you want to find a safe place to do good work, talk about your interest in being a key contributor on a stable, high performing team.

4. Be prepared to ask your questions – an interview is a two-way street with both parties looking for a match. When one or the other is misrepresented in some way, it won’t work.

Remember that when you are called in for an interview there is some level of interest.

· Explore this interest.

· Highlight what you bring

· Tie it to the business as you understand it

· Express your interest, if it is genuine.

If this is not something that fits you, say so. There is great power in thanking your interviewer for time and interest and declining an opportunity that does not fit your unique qualifications.

To summarize: Look for the right opportunities that will allow you to shine. Prepare yourself. Get ready to wow your interviewer!

Next week from The Backbone Institute: A Call for Leaders.

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STAYING ON TRACK WITH RESOLUTIONS

Friday, January 22nd, 2010

This week from The Backbone Institute:
STAYING ON TRACK WITH RESOLUTIONS

By now, many people have forgotten about the New Year’s Resolutions they made several weeks ago. The nagging sense of disappointment that comes with failing to keep them may have set in, too.

“Blue Monday” - the most depressing day of the year. It falls on the third Monday in January each year. It is so named due to lousy weather, high debt, time since Christmas, time since failing our New Year’s resolutions, low motivational levels and the feeling of a need to take action.

If you’re feeling a little down right now, you have a lot of company!

Resolution-making Mistakes
• Trying to change too much at once
• Believing that if you could do less of certain things and more of certain others, your life would be richer, happier, and more satisfying.
• Believing that if you can identify the things you want to change, you will have the ability to change them.
• Forgetting that any change you make will trigger other changes

Diet
• New food in the house
• New food preparation time and routines
• Some days will be boring – Am I going to trade my Big Mac for broccoli?

Workout
• Rearrange daily schedule
• Alter routines
• Having patience to see results

Job
• Disrupted daily routines – new route to work, new sleep schedule, etc.
• New relationships
• Learning curve

The Backbone Institute knows that keeping resolutions is tough! Trying to make a change without planning or reflection simply will not work.

Each week from The Backbone Institute:
CALL UP YOUR CHARACTER

Making a resolution, whether on New Year’s Eve, on the first of the month, to celebrate a birthday, to honor a big event… is about making a promise to yourself. When you break the promise, you disappoint yourself. Don’t do it!
Do this instead.

1. Recognize: Any change will take you off balance.
2. Pick one thing to work on.
3. Set a specific goal and share it with someone.
4. Keep track of your progress – chart, log – noticing it each day will keep you motivated.
5. Don’t over-think it – just do it.
6. Forgive yourself when you lapse.
7. Stick with it for at least three months!

If you make a promise to yourself keep it! Do the work. You will love the way you feel. Let’s carry this feeling throughout the New Year.

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The Backbone Institute invites you to Ask Important Questions

Thursday, January 14th, 2010

The Backbone Institute invites you to
Ask Important Questions

We like to ask questions we already know the answers to.
Nobody likes to look
• Uninformed
• Vulnerable
• Stupid

But when we only ask the questions we already know the answers to, there is no progress, no new knowledge.

We may feel good about ourselves for knowing answers, but we stay right where we are — The Land of Safe and Smart.

When we challenge ourselves to answer new questions, we grow, discover, innovate and create. This is what 2010 needs to be about!

The Backbone Institute invites you to ask questions that make you a little uncomfortable.

What are comfortable questions?
Things we don’t know (and are not expected to know), but someone does.
1. What is our customer satisfaction rating?
2. How much did we spend on that new equipment?
3. How many patients did we treat last year?

The answers to these questions may generate other
Questions that are more difficult and maybe more important.

1. Why is our customer satisfaction rating what it is (good or bad)?
2. What do we expect the new equipment to do for us this year? Why did we buy it instead of something else?
3. What level of care did we provide our patients last year? Why did we provide this level of care (good or bad)?

In all cases, the second set of questions can get uncomfortable because:
• We assume data is correct - collection method was appropriate
• We assume data is relevant - the answers we get matter
• People responsible for customer satisfaction, equipment purchase, patient care may not be doing a good job
• The systems we have been using forever no longer work
• We are not sure what to correct/change
• We don’t want to make someone in the organization look bad (because they might come after us)

There may be other questions on your mind that you don’t want to ask. Let’s explore.

The Backbone Institute’s Weekly Feature
CALL UP YOUR CHARACTER

Pick something that you’re currently working on or feeling uncomfortable with and practice asking new questions.

First technique - 5 WHYS.

Using our customer satisfaction example above. Let’s say we have a customer satisfaction rating of 93. That’s pretty high.
1. Why is our customer satisfaction rating 93? Because our sales representatives provide good service.
2. Why? Because they know what they’re talking about.
3. Why? Because we give them good information and support.
4. Why? Because we know customers will want good information from credible sources.
5. Why? Because customers have other choices.
Sounds like a conversation with a young child! Can lead you to new answers.

Another great technique is to ask “Is this true?” and “How do we know.”
Using the answers from above:
1. Because our sales representatives provide good service. Is this true? How do we know?
2. Because they know what they’re talking about. Is this true? How do we know?
3. Because we give them the information and support they need. Is this true? How do we know?
4. Because we know that customers will want good information from credible sources. Is this true? How do we know?
5. Because customers have other choices. Is this true? How do we know?

These may seem like little questions, but as we say at The Backbone Institute, they are the kinds of things to take you from here to there.

Asking questions in this manner help develop Critical Thinking and Decision making skills that build your Confidence.

When you approach your work with a constant sense of curiosity, a search for better answers, and an insistence on proof, you will open yourself to discovery, innovation and true creativity.

Attitude is important. Be Curious!
Make this deeper questioning a new habit for 2010! Let us know how you do!

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Cultivate Your Uniqueness

Friday, January 8th, 2010

The Backbone Institute 2010
Cultivate Your Uniqueness

Welcome to the New Year! We’re glad you’re with us.

Think of your favorite movies, TV shows, your favorite author, musician, or teacher.

• A primary objective of The Backbone Institute is to help you build confidence. When your confidence is high and founded on substance—competence is the term we use—you are more likely to make stronger contributions than less confident people.
• We live in a competitive society.
• People look up to the best in their industry as role models. That’s natural. What sometimes happens is that you forget that your life is not their life and that how they got to be the way they are has little to do with how you got to be who you are.
• What about “Dress for Success?”
• Some consultants advise mimicking your boss if you want to be promoted.
• At The Backbone Institute, we say “No!” Dress for success—OK. Aspirational. Best you in your next role. But trying to be someone else doesn’t work.
• Focus your attention on being the best YOU and offering your talent, expertise, and viewpoint.

Think about your favorite movies, TV shows, books, or music. Don’t each of the characters have a unique personality or role?

The world needs YOU, not a second best someone else.

The Backbone Institute weekly feature: CALL UP YOUR CHARACTER

Take some time to consider what you are especially good at. (Practice Critical Thinking)
• Seeing the stories in data/numbers
• Getting people to collaborate
• Generating new ideas for products or services
• Answering questions from a hostile press/audience
• Getting small children to play well together
• Making people laugh
•
Thinking about what you’re not good at (and should improve) diminishes confidence. We all have shortcomings.

When you can identify something you’re really good at and find ongoing evidence that it makes a difference, you begin to build an identity. Your uniqueness provides a platform for building your confidence.

e.e. cummings: “The hardest thing to do is to be you in a world trying to make you into someone else.”

When you can identify and cultivate your uniqueness, you add a dimension to your team/company that advances your competitive position.

Don’t aspire to be somebody else. Do what YOU do. Bring this New Year to your door and have fun being you, making strong contributions!

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PLANNING FOR 2010 WITH THE BACKBONE INSTITUTE

Wednesday, December 30th, 2009

PLANNING FOR 2010 WITH THE BACKBONE INSTITUTE

Last week we talked about the importance of Reflection in getting ready for a bold launch in 2010. We practiced reviewing your calendar and seeking clues to help you have a stronger, more productive, and happier 2010.

Today’s work: Planning

Two things to consider before we get to planning.

1. It’s easy, when you look back, to find the things you did wrong. (Or think you did wrong.) We often seek to correct mistakes, thinking that this will take us to greater success. But if we make incorrect cause and effect judgments, we may be on the wrong track. Sports analogy: Have a short-term memory. “Acknowledge and move on!”

2. Recognize how much of your time was spent doing things others have recommended vs. working on things YOU want to do to advance your success.
a. Case in point: Many people go to networking events believing that their visibility will enhance their chances of getting new business.
b. Most people admit to feeling uncomfortable at networking events and view them as “necessary evils.”
c. If you do not have a networking objective and plan, you are likely wasting your time and that of others.

THE BACKBONE INSTITUTE’S WEEKLY CALL UP YOUR CHARACTER!
Play to WIN, not to “not lose.” When you play to not lose, you become conservative, afraid of making mistakes and… you make mistakes. When you play to not lose, you lose. When you play to win, you are more excited, determined and focused. You take your game to your opponent.

PLAY TO WIN, NOT TO LOSE.
• Mindset
• Energy
• Daily habits

What do you want to accomplish in 2010? - You did this last week.
• What work do you want to do?
• What income do you want to earn?
• What do you want your life outside work to be like?
• Whose life do you want to influence?

What help do you need?
It can be hard to ask for help. Nobody wants to feel deficient. But you cannot do everything you need to do to succeed on your own. When you can be vulnerable, you allow others to open up, too.
• What skills are necessary to meet your 2010 goals?
• Which of these skills will you need from others?
• Who will you contact?
• What will you ask for?

Look at your social media contacts; surely there is someone in your network who can help.

What resources do you need?
Important to know as you ask for help.
• Knowledge/experience
• Money
• Technology
• Marketing
• Production and Distribution

How committed to your goal(s) will you be? Your commitment affects the willingness of others to help you. Create a plan!

Where can you find these resources?
• Social media
• Family, friends, neighbors
• Networking groups
• Community groups

When you know what you want, you can go look for it with purpose.
Practice the discipline of creating a weekly action list. Make it and work it!

OUT TAKES:
This is what the process of creating The Backbone Institute podcasts sounds like before editing. It’s far from perfect AND it’s a ton of fun!

Happy New Year!
Happy New Decade!

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GET READY FOR BOLD LAUNCH IN 2010

Friday, December 18th, 2009

GET READY FOR BOLD LAUNCH IN 2010

2009 has been a difficult, even nightmarish, year for many people. The news is filled with stories of unemployment, credit crunch, violence, failing schools, broken marriages/broken homes (let’s not talk about Tiger!)…

How in heaven’s name can a person feel hopeful and excited about starting a new year with any confidence?

The Backbone Institute reminds you: Headlines are designed to sell media—newspapers, magazines, radio stations, internet sites. They look for the worst of the worst news. This is not reality.

Your life is lived outside the view of any media camera crew. Don’t allow yourself to be drawn into the hysteria. Stay focused on the “normal-ness” of your life.

To prepare for a bold launch in 2010, The Backbone Institute introduces a skill that separates the wildly successful from everyone else: REFLECTION

Reflection is the act of consciously thinking about a situation. If we were to draw a big square and put a giant X in the middle, the Ziggy cartoon: “You are here.”

The art of reflection is what helps you understand how you got here. It is also the starting point for where you want to go next.

Let’s practice Reflection by reviewing your 2009 calendar.
1. Where did you spend the bulk of your time this year? How productive was it?
2. It is helpful to look back month-by-month to get a sense of where you invested your time. What were your priorities month to month?
a. January – went to the gym three times a week (New Year’s Resolution)
b. March – traveling a lot for work. No time for the gym.
c. May – got interested in social media. Set up Facebook, LinkedIn
d. August – realized summer is over – didn’t play as much golf as I wanted to
e. October – decided to network at events
f. December – where did the year go?

Where is the thread? As yourself: Where have I been? Why have I gone there?

CALL UP YOUR CHARACTER!

This is hard work!! Which is why many people simply will not do it.

Make time to do this work. Whether you set aside an afternoon or work on it over several days, Reflecting on where you spent your time and why is essential to understanding yourself and the work you’re trying to do.

Write down the patterns you see. Now sit back and consider these patterns. What do they tell you? Maybe you see a scattered pattern and the lack of a plan.
Maybe you’ve been like a lab(rador retriever) puppy chasing a leaf or a squirrel! If that’s true, it’s good to see this in order to correct it.

What do you want to accomplish in 2010?
Here’s a simple exercise to help you get moving in a positive direction.
START – STOP – CONTINUE

Based on your vision for 2010, what new things do you want to START doing? (Make a plan, set some goals, give yourself deadlines.)

What things did you do in 2009 that you want to STOP doing? (Allowing yourself to be distracted, doing what others say is important, making excuses for your lack of progress.)

Finally, what did you do in 2009 that you want to CONTINUE into the new year? (Being on time for appointments, contributing your point of view.)

Write these things down. They create a platform for your work in 2010.

When you look closely at where you spent your time this year, you will discover clues to help you have a stronger, more productive and happier 2010. We’ll talk more specifically about how to put a plan together next week.

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